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Reduce falls, increase activity, improve satisfaction

Our digital platform provides personalized, evidence-based programming that drives clinical outcomes and delights members. Our programs have demonstrated a 46% reduction in falls, and nearly 8 in 10 members would be more likely to choose a Medicare plan that offers Bold.

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A preventive, engaging approach for your diverse membership

Bold’s dynamic exercise programs support members of all activity levels and reduce meaningful health spend and hospitalizations.

Drive value

Bold’s programs demonstrate a 46% reduction in falls, which impact more than 1 in 4 Americans over 65 each year
(Journal of Medical Internet Research; CDC)

Close care gaps

Exercise mitigates all top 10 chronic conditions impacting older adults

Improve star ratings

Members give Bold high marks, with a 91% satisfaction rating
(Bold book of business, 2022)

Our programs save money, reduce churn, and improve lives

Bold’s engaging programs are designed to achieve clinical outcomes and advance member satisfaction metrics most relevant to Medicare plans.

Fall prevention

Keeping older adults active and safe

Pain management

Reduce hospitalizations and surgeries and promote lifelong well-being

Functional fitness

Improve physical activity and support sustainable, healthy habits

The only purpose-built healthy aging platform for Medicare

Bold’s platform leverages cutting-edge behavioral science to engage members and promote durable habits, while providing an affirming, accessible experience that delivers leading outcomes and cost savings.

Screenshot of the Bold dashboard


  • Dynamic adjustments
  • Ongoing assessments
  • Modular programming

Bring Bold to your organization

We partner with Medicare Advantage plans, dual eligible plans, and healthcare providers. Your members could be saying: